Our Story

From Our Chair to Yours

The Problem We Couldn't Ignore

For years, Nicole McDonell and Hannah Graham watched the same frustrating cycle repeat itself in their salon chairs: clients excited about extensions, only to be disappointed by inconsistent quality, damage to their natural hair, or installations that didn't last.

Hannah experienced it firsthand. With fine hair that wouldn't grow past her shoulders, she tried extension after extension—only to face the same issues. The hair quality was unpredictable. The application methods were hit-or-miss. The results were inconsistent.

We knew there had to be a better way.

The Solution We Built

In 2023, after 37 years in the hairdressing industry, Nicole and Hannah decided to stop settling for "good enough." They founded Sorelle of Hair (Italian for "sisters") with one mission: raise the standard of hair extensions in Australia.

We spent twelve months developing Leggera Wefts; single donor European hair that met our uncompromising standards for texture, longevity, and integrity. We didn't just want better hair; we wanted hair we could trust completely.

But we didn't stop there.

More Than Just Hair

We realised that premium hair alone wasn't enough. Stylists needed proper training. Clients needed education. The industry needed a new standard.

So we built:

✓ The Structural Seam™ Installation System - Our exclusive method for secure, comfortable, hair-healthy installations 

✓ Professional Education Programs - Teaching stylists not just technique, but how to build client confidence 

✓ The Pro Collective - A community of extensionists committed to excellence 

✓ Always-In-Stock Hair - Because clients shouldn't wait weeks for quality 

Our Difference

Nicole brings 37 years of expertise as a multi award-winning extensionist and qualified Trainer & Assessor. Every installation is mapped and measured with precision; no guessing, no shortcuts.

Hannah brings mastery in colouring and blending, ensuring extensions look seamless whether you're a natural blonde, brunette, or anywhere in between.

Together, we've created something bigger than a product. We've created a movement.

 

What Sorelle Means Today

When you choose Sorelle of Hair, you're not just buying extensions. You're joining stylists and clients across Australia who refuse to compromise on quality, integrity, or results.

You're choosing:

- Hair that's ethically sourced and quality-certified

- Installations that protect your natural hair health

- Education and support from award-winning specialists

- A community that values excellence over shortcuts

 

From our chair to yours - welcome to the new standard.

 

Ready to Experience the Sorelle Difference?

For Clients: [Book Your Installation](/pages/bookings) 

For Stylists: [Join Pro Collective](/pages/pro-collective)